Contact me if you'd like me to speak to your audience.
Following the publication of the Online Analytics Maturity Model, people asked for more. This full day workshop goes through an assessment of your online analytics strenght and weaknesses and covers the six critical process areas of succesful organizations to provide you with a clear roadmap to increase your analytical maturity.
Several cities and dates are planned and new ones are being added, see the complete list or contact me if you'd like me to speak to your audience.
Teacher - Université LavalSince the fall of 2009, I am teaching "MRK-6005: Analytiques Web", part of the "Microprogramme de 2e cycle en communication marketing sur les nouveaux médias"; a full-semester, graduate level course about using online analytics for improvement management of ebusiness activities.